Umeng Analytics

Present in: 1151 applications 1 %

About

Umeng is a Private company founded by Fan Jiang in April 2010 and acquired by Alibaba Group in 2013. (Source) It is based in Beijing, China and has approxmately 50-100 employees.

Two company filings were found in Hong Kong: here and here.

Ownership

Umeng is owned by the Alibaba Group. Alibaba is listed on the NYSE under the ticker BABA.

What it does

  • Behavioral analytics
  • Data Collection and usage statistics
  • Advertising platforms

Privacy Policy

Policy as of 12/27/2018:

  • An english-version of Umeng's privacy policy could not be located. As such, it was not reviewed.

  • An opt-out page in Mandarin language was located here.

Detection rules

Code detection rule: com.umeng.analytics
Network detection rule: alog\.umeng\.com | alogs\.umeng\.com | ar\.umeng\.com | oc\.umeng\.com | umeng\.com | uop\.umeng\.com

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