Omniture

analytics profiling
Present in: 176 applications 0 %

About

Omniture, originally a online marketing and web analytics company, was acquired by Adobe in 2009 and it was run as a separate business unit until 2012 when it was integrated into the Adobe Marketing Cloud. Several of Omniture's LLC filings remain active. Source: OpenCorporates

Ownership

Adobe (NASDAQ: ADBE) is a publicly-traded multinational software company.

What it does

  • Behavioral Analytics
  • Online Marketing
  • Machine-learning Analysis

Privacy Policy

Onminture's Privacy Policy is the same as Adobe's. Policy dated 3/5/18 and reviewed 17/11/2018:

  • Adobe's Privacy Policy is broad and covers the span of its wide-ranging services. It is unclear what is specifially covered by the Omniture business line.

  • Users must opt-out of each segment of data collection individually: Desktop Identifiable Data Collection, Device Identifiable Data Collection, Mobile Data Collection, Experience Cloud service usage data, Machine learning analysis of user content, Interest-based ads, and Adobe websites. Link to opt-out

  • Data may be shared with fraud prevention services, law enforcement services in the context of an investigation, social media marketers and platforms, sales and advertising partners, retailers, research organizations, advertisers, ad agencies, advertising networks and platforms, information service providers, publishers, and non-profit organizations.

Detection rules

Code detection rule: com.omniture. | com.adobe.adms.measurement.
Network detection rule: omniture\.com | omtrdc\.net

Latest reports with this tracker

com.ifs.banking.fiid3928
FNY On-The-Go
2022.09.01 - google
com.ziprecruiter.android.release
ZipRecruiter
22.15.1 - google
org.stgeorge.bank
St George
9.1 - google
com.ifs.banking.fiid1647
Advantage FCU
2022.06.01 - google
com.mckinsey.mckinseyinsights
McKinsey Insights
7.0 - google
com.ziprecruiter.android.release
ZipRecruiter
22.14.1 - google
com.ifs.banking.fiid1611
Mobile Bank
2022.09.01 - google
com.ziprecruiter.android.release
ZipRecruiter
22.13.1 - google
com.newspaperdirect.sportsman.android.hc
com.newspaperdirect.sportsman.android
The Sportsman
@7F090075 - google
com.ziprecruiter.android.release
ZipRecruiter
22.13.0 - google
com.ifs.banking.fiid1592
com.ifs.banking.fiid1589
Old National Mobile
2022.06.01 - google
com.ifs.banking.fiid1556
CCU Mobile
2022.04.00 - google
com.ziprecruiter.android.release
ZipRecruiter
22.12.0 - google
bn.ereader
B&N NOOK
6.3.0.8 - google
com.ifs.banking.fiid1085
EECU
2022.04.00 - google
com.ifs.banking.fiid1339
IUCU Mobile
2022.04.00 - google
org.banksa.bank
BankSA
9.0 - google
com.ziprecruiter.android.release
ZipRecruiter
22.10.2 - google
bn.ereader
B&N NOOK
6.2.0.3 - google
jp.shopch.shopchannel
com.ikyu.ikyu
一休.com
1.1.9 - google
com.prisaradio.replicapp.caracol1260
Caracol1260
1.1.49 - google
com.prisaradio.replicapp.wradiopanama
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2.0.12 - google